Daily non-political popular news in brief.
Fame sells
07-05-2007 · EurekAlert!What do Kylie, Paul Newman, and Celine Dion have in common? They are all celebrity entrepreneurs. But does selling their own products rather than endorsing others help boost sales?
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- Pop stars more than twice as likely to die an early death
09-03-2007 · EurekAlert!
Rock and pop stars are more than twice as likely as the rest of the population to die an early death, and within a few years of becoming famous, reveals research published ahead of print in the Journal of Epidemiology and Community Health. The findings are based on more than 1050 North American and European musicians and singers who shot to fame between 1956 and 1999.
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- MIT pair honored for biopsy advance
11-06-2007 · Massachusetts Institute of Technology (MIT)
Two MIT graduate students reached the finals of last week's Collegiate Inventors Competition, organized by the National Inventors Hall of Fame Foundation, for their work on a device that makes needle biopsies less invasive.
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- Bargain or waste of money? Consumers don't always agree
10-23-2006 · EurekAlert!
Marketing executives should add new product features for upgraders and improve existing ones for first-time buyers if they want to sell more products, according to an assistant professor of marketing.
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- TeamBath start netball Superleague in superb style
11-27-2006 · University of Bath
Reigning champions TeamBath made the best possible start to their netball Superleague title defence at home to arch-rivals Loughborough Lightning, clocking up a smooth 56-42 win at the University of Bath Sports Training Village in front of a sell-out 1,000-strong crowd and Sky TV's cameras.
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- Do-it-alls vs. specialists -- Which products sell better?
02-12-2007 · EurekAlert!
Does whitening toothpaste whiten teeth better than toothpaste that whitens and prevents cavities? Does a printer/fax/copy machine make lower-quality printouts than a standalone printer? In the March issue of the Journal of Consumer Research, a fascinating new study by Alexander Chernev (Northwestern University) reveals that people perceive products that emphasize a single feature to be more effective than products with multiple features.
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- AgeLab founder outlines new lives for elders
03-01-2007 · Massachusetts Institute of Technology (MIT)
The houses of the future will monitor our bodily functions through sensors in the bedrooms, bathrooms and kitchens and relay that data to drugstores that will not only fill prescriptions and sell toothpaste but also connect us with health professionals.
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- Put on a happy face: Happy digital characters sell products better than sad ones
03-19-2007 · EurekAlert!
Even in the digital world, people respond to the expression of a computerized face. New Ohio State University research suggests that the simulated emotions of digital characters on web sites might have a real impact on the potential customers that view and interact with them.
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- George Alagiah speaks at Oakfield
05-10-2007 · University of Bath
BBC news presenter George Alagiah this week spoke to a sell-out audience at the University of Bath in Swindon, as part of the Swindon Festival of Literature.
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- Before selling carbon credits, read this
05-18-2007 · EurekAlert!
Before farmers can sell carbon credits, they need to be able to reliably measure the amount of carbon in their soil. Researchers believe that the Century soil model can accurately measure soil organic content in certain land regions.
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- Improved meningitis vaccine for Africa could signal eventual end to to deadly scourge
06-07-2007 · EurekAlert!
The Meningitis Vaccine Project today released new data on the performance of a meningitis vaccine in West African children, suggesting that the new vaccine -- expected to sell initially for 40 US cents a dose -- will be much more effective in protecting African children and their communities than any vaccine currently on the market in the region.
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