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iCampus products include plush robo-pet
12-08-2006 · Massachusetts Institute of Technology (MIT)The iCampus celebration featured not only a symposium to honor the MIT-Microsoft alliance, but also live demonstrations of educational technology initiatives that emerged from the seven-year partnership.
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- Test-drive: Using a product before buying it changes what you want
12-04-2007 · EurekAlert!
Consumers often decide to buy an item before having a chance to try it out. In this scenario, they tend to prefer products with more features. However, a study expands our understanding of the differences between direct experience and indirect experience. Rebecca W. Hamilton and Debora Viana Thompson reveal that once consumers actually try products, their preferences shift from the item with the most bells and whistles to the one that is easiest to use.
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- The science behind a wrinkle-filler: Researchers discover for the first time how product works
02-19-2007 · EurekAlert!
The current battle between the makers of anti-wrinkle products - widely compared with the Coke and Pepsi struggle for superiority - is receiving an injection of scientific understanding with the release of a new study from the University of Michigan Health System.
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- Researchers develop simple method to create natural drug products
09-04-2007 · EurekAlert!
Until now, only the intricate machinery inside cells could take a mix of enzyme ingredients, blend them together and deliver a natural product with an elaborate chemical structure such as penicillin. Researchers at UC San Diego's Scripps Institution of Oceanography and Skaggs School of Pharmacy and Pharmaceutical Sciences and the University of Arizona have for the first time demonstrated the ability to mimic this process outside of a cell.
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- Mayo Clinic study: Ossur's collars superior in immobilization and reduction of pressure
12-12-2007 · EurekAlert!
The Journal of Trauma has published the long-awaited results of a two year cervical collar study performed by the Mayo Clinic. The study, "Range-of-Motion Restriction and Craniofacial Tissue -- Interface Pressure from Four Cervical Collars," finds that Ossur's products -- the Miami J and Philadelphia collars -- are superior in immobilization and the reduction of pressure, the two most critical factors in determining product for successful trauma patient outcomes.
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- Participants in studies used as basis for medicare decisions differ from beneficiaries
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The clinical trials used by Medicare for making decisions about coverage for cardiovascular products or services include participants who differ from Medicare beneficiaries in age, sex and country of residence, according to a report in the Jan. 28 issue of Archives of Internal Medicine, one of the JAMA/Archives journals.
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- Feeling sad about Iraq? New research finds that it won't keep you from buying American products
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The United States' involvement in Iraq has generated a lot of debate about the potential impact on American businesses abroad. Yet, very little systematic research has addressed the effect of geo-political conflicts on consumer decision-making. Now, a new study explores how our range of reactions to political events may affect purchasing. Notably, the researchers found that not all negative feelings towards a country will lead to product evaluations based on country of origin.
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- Oohs and aahs: Vowel sounds affect our perceptions of products
09-12-2007 · EurekAlert!
Would you drive a SUV called a Himmer? Phonetic symbolism refers to the notion that the sounds of words, apart from their assigned definition, convey meaning. A fascinating forthcoming paper from the October issue of the Journal of Consumer Research applies this theory to product names. The researchers find that product names with vowel sounds that convey positive attributes about the product are deemed more favorable by consumers by a two-to-one margin.
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Researchers from the University of Granada have for the first time analyzed the antioxidant properties of olive oil, a product rich in polyphenols. The Environmental, Biochemical and Nutritional Analytical-Control Research Group had already carried out the polyphenolic characterization of food products, such as honey and beer.
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02-01-2007 · EurekAlert!
The future of federal climate change policy is likely to include a host of strategies such as a national cap on carbon dioxide emissions, mandatory standards on renewable energy, mandatory efficiency standards on vehicles and products, and a national carbon dioxide cap-and-trade scheme, according to new research conducted by the University of New Hampshire.
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07-12-2007 · EurekAlert!
When our hopes are threatened, we often turn to the marketplace for help. Can’t fit into the gorgeous outfit you bought for your high school reunion? Trying to get pregnant? Want a bigger house but afraid you can’t afford it? A new study argues that in situations like these, consumers are susceptible to “motivated reasoning.” We believe what we want to believe about products that promise to help -- even if the arguments don’t come from credible sources.
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