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Feelings of self-worth impacted by advertisements

10-26-2006 · EurekAlert!

New research explores the relationship between so called "thin-ideal" images in the media and body-image issues among young women. Female undergraduates who viewed advertisements displaying ultra-thin women exhibited increases in body dissatisfaction, negative mood, levels of depression and lowered self-esteem. These findings were particularly true for women who have negative views of their current body image and believe themselves to be overweight.

Keywords: feelings, self-worth, impacted, advertisements, feeling, self, worth, advertisement

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